Ever wonder what the big deal is about organic cotton? At first glance, the difference may not be that discernable. Yet, from an environmental standpoint, organic and conventional cotton could not be more different. Regular cotton farming relies heavily on dangerous chemical pesticides and fertilizers. It also consumes excessive amounts of water which reduces local supply availability. For this reason, conventional cotton is thought to be one of the dirtiest crops in the world. Conversely, organic cotton avoids dangerous chemicals and dramatically reduces water usage. This creates a safer environment for both wildlife and farm workers exposed to these toxins. Chemical usage on standard cotton does significant damage to cotton fibers.
GOTS Certified Organic cotton fibers grow longer, stronger and softer for this reason. This also means there is no chemical residue left on organic cotton, reducing possible allergic reactions. When you know the truth, it's easy to see there are lots of reasons to love organic cotton!
It's also important to know that most cotton used to produce clothing is not organic. We've listed 5 brands that offer a more sustainable alternative to the norm. Shop these companies with confidence knowing they are a smart choice for both you and the environment!